Beautiful and durable makeup is created with the help of high-quality make-up products. The most versatile selection of unscented and allergy-labeled Finnish make-up products!

Makeup

Smooth Cover Trio Concealer & Brush

One pack, three shades and a brush for the perfect result! The concealer evens out tone and effectively covers dark under-eye circles, redness, spots and imperfections.

Smooth Cover Trio Concealer & brush

Cool Aura Higlighter Stick

Highlighter stick that enhances your inner glow by subtly highlighting cheekbones, eyelids and the nose. The gel-like, flexible texture glides easily over the skin, moisturising and refreshing it.

Highlighter stick for the perfect glow

Nail Polish

The most delicious nails of summer are inspired by ripe strawberries and sun-warmed summer days! A soft red shade and a light, refined pearly shimmer give nails a beautiful light-reflecting finish.

Nail Polish Strawberry Pop

Nail polish with a soft red shade and a pearly shimmer

Bestseller

Gentle pale yellow nail polish creates cheerful nails that remind you of the sun sparkling in a cloudless sky! Pearlescent shimmer gives a beautiful, light-reflecting finish.

Nail Polish Soft Lemon

Pale yellow nail polish

Charming light green nail polish brings joy, colour and surprise to your style! Sophisticated pearlescent shimmer adds elegance to the shade and gives nails a beautiful, light-reflecting finish.

Nail Polish Pear Petal

Light green nail polish

Trio Nail Polish

Sweet strawberry, tangy lemon, and juicy pear – this is the perfect treat for your summer nails! Three summery, soft pearl-finish nail polishes add joy to your style.

Nail polish set: the best pearly nail polishes

Maximizing Moist Proof Mascara

Moisture-proof mascara that will stay on in any situation. Thanks to the new brush the mascara makes lashes nicely long and adds volume. 

Maximizing Moist Proof Mascara Black

A gorgeous brown mascara that adds softness to your gaze while giving your lashes length and volume! This moisture-proof 38°C mascara comes off easily with warm water.

Maximizing Moist Proof Mascara Brown

Moisture-proof brown mascara – 38°C mascara

Lengthening Wonder Mascara

Waterproof mascara you can rely on! A lengthening mascara that also adds volume and curl to your lashes while caring for their condition. Despite being waterproof, the mascara can be easily removed with makeup remover.

Waterproof Mascara for striking lashes

All-in-one Mascara

The mascara brush contains fibres with different lengths that ensure even application of the black mascara. The contents and the brush curl lashes to make them look longer and thicker.

All-in-one Mascara 

Good Lash Day Mascara

The mascara for even the most sensitive eyes has a uniquely shaped brush to curl lashes beautifully, and intense black colour that adds length and fullness to lashes.

Mascara for sensitive eyes

Prep & Hydrate Primer

Beautiful makeup base starts with primer. Prep & Hydrate Primer moisturises skin effectively and makes the foundation last longer. Particularly great for dry and mature skin.

Moisturising primer for dry skin

iDeal Tinted Day Cream

Excellent makeup product for achieving a natural result. It nourishes skin, adding also a fresh complexion to the face. Can be used with a light to medium dark skin colour.

2-in-1 Tinted Moisturizer

Tinted Moisturizer moisturises and nourishes skin, evens out skin tone, and adds a beautiful glow and natural freshness to the face. Can be used for a makeup base or as a light or semi-covering day cream. Above all suited for dry and normal skin.

Tinted Moisturizer moisturises skin and evens out skin tone

iDeal BB-cream SPF 15

Beautiful, fresh and perfect skin for the whole day! BB Cream evens out the skin tone and surface, hides small blemishes, moisturises and protects from the sun. Ivory is a light colour with a reddish hue.

iDeal BB Cream SPF 15 ivory

Beautiful, fresh and perfect skin for the whole day! BB Cream evens out the skin tone and surface, hides small blemishes, moisturises and protects from the sun. Honey is a light colour with a yellowish hue.

iDeal BB Cream SPF 15 Honey

Beautiful, fresh and perfect skin for the whole day! BB Cream evens out the skin tone and surface, hides small blemishes, moisturises and protects from the sun. Natural beige is a natural beige shade.

iDeal BB Cream SPF 15 Natural Beige

Silky Perfecting Foundation

Silky light foundation blends perfectly, covers small skin defects and unevenness. The foundation makes skin velvety soft and adds a natural glow. Light ivory is the lightest colour with a neutral base.

Silky Perfecting Foundation light ivory

Silky Perfecting Foundation covers imperfections and unevenness

Silky Perfecting Foundation blends perfectly with skin, covering beautifully any small skin defects and unevenness. The foundation makes skin velvety soft and adds a natural glow.

Silky Perfecting Foundation honey

Silky Perfecting Foundation natural beige

Dual-Use Foundation

Dual-Use Foundation creates a natural result. The package includes a mirror and a makeup sponge that are great for making corrections in your makeup base during the day.

Dual-Use Foundation light ivory

Convenient to take along foundation providing natural cover 

Dual-Use Foundation honey

Dual-Use Foundation for natural cover in four colours

Dual-Use Foundation natural beige

Natural foundation – adjust the coverage level yourself

Dual-Use Foundation sand

Covering or natural makeup base – the choice is yours

Flower Fresh Glow Vitamin C Powder

Ultra-lightweight, talc-free mineral powder with light-reflecting pigments for an even, fresh look. Vitamin C brightens and helps smooth the skin.

Loose powder – a mineral powder that gives the skin a glow

Fresh Glow Powder Kit NOT EU

Fresh Glow Powder Kit

Mineral Powder

Unscented Mineral Powder has been granted the right to use the allergy symbol by the Allergy and Asthma Union of Finland and thus it can also be used with sensitive skin.

Mineral Powder Fair

Contains natural minerals and nutritious argan oil. Unscented Mineral Powder has been granted the right to use the allergy symbol by the Allergy, Skin Disease and Asthma Union of Finland and thus it can also be used with sensitive skin.

Mineral Powder medium

Sun Powder

Adds a lovely sun-kissed complexion and glow to the face. The kit assembled from different colour powder pearls looks natural and can be used by anyone.

Sun powder and bronzer for a sun-kissed look

iDeal Powder

The powder gives a lasting matte surface to the face, while it also nourishes, conditions and protects. The active antioxidant components of the product provide protection from the signs of aging.

iDeal Powder for a lasting matte finish

Transparent loose powder

The light powder with a fine structure is great for finishing your make-up, leaving skin matte. The powder is colourless on skin and therefore matches any skin colour.

Transparent Loose Powder

Highlighter

A highlighter instantly conceals signs of fatigue, wrinkles and minor skin imperfections. Its nourishing formula also takes care of your skin's well-being. Contains moisturising hyaluronic acid and antioxidant vitamin E.

Highlighting Concealer

Using the highlighter will make your face brighter

Tinted Eye Cream

Tinted Eye Cream is a perfect combination of makeup and skin care. Ultra light cream evens skin surface, fades and hides undereye darkness, and provides skin care. Natural coverage matches with most skin tones.

Tinted cream for eye area skin

Under Eye Circles Colour Correcting Stick 

The warm beige colour with a slightly orange hue neutralises and effectively evens out the bluish colour of dark undereye areas, while covering any small reddened spots. 

Under Eye Circles Colour Correcting Stick

Stay Smooth Concealer Soft Green

Naturally beautiful skin and even skin tone with the concealer that covers redness! The unique moisturising formula of the liquid concealer is particularly great for mature skin.

Green concealer conceals redness and evens out skin tone

Stay Smooth Concealer 2026

Goodbye, dark undereye areas! The unique texture of the pink concealer covers dark undereye circles effectively and results in a naturally beautiful skin with an even skin tone.

Makeup

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